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An introduction and they are also widely used around the world. Marketing management, global edition, 15th, kotler, philip. If you continue browsing the site, you agree to the use of cookies on this website. If you would like to purchase both the physical text and mymarketinglab search for. Marketing management 15 global edition philip kotler. Use features like bookmarks, note taking and highlighting while reading marketing management, global edition. Pdf kotler keller marketing management, 15th global ed. Powerpoint presentation download only for marketing. Test bank principles of marketing 15th edition philip. Philip kotler 1976 marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return.

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